The dogs, cat, goose and goat get pretty excited when the food bowls come out.
Your pets probably do to, a cat can hear the opening of a can from the deepest part of the house I’m convinced.
Goodie it’s time to eat!
And what does their body language say? Goodie! Goodie!
They wag, purr, squawk and bleat approval and it makes me happy to see them so happy eating the exact same foods daily. What a gift.
How can we use this idea for our pet business?
What kind of environment can you create that puts a little jig or wiggle in a human’s heart?
Ice cream shops have this down – people are happy going in because of the anticipation, the colors and choices – they are going to get something good. Goodie!
Many pet stores do this too – and yet many others don’t – they don’t have the “Goodie” factor and service providers miss this a lot.
Today ask yourself how you could shift some things in your environment to make your business more excitement worthy.
Here’s some suggestions:
Light it right – lighting is a huge factor in how things are perceived –
Speak it right – how you answer the phone, how you greet your customers, even the farewell you use – is it excitement worthy?
Show if right – from your body energy and movement to how you place things when a pet person comes to your place – what makes their eyes light up or draws them in? Art, color, fun, happy photos, or humorous sayings make the mood one that makes your customers also feel, goodie, goodie!
Check your own “Goodie” factor and see what you can do to add more excitement to your pet business today!
Yesterday when all the dogs came to play in our arena (We do a once a month play party we call Pray & Play), my little Papillion had his nose baried in the backside of another dog with hind feathers so that his head disappeared in the hair.
Picture worthy and no capture unit in hand – ah well, we’ve all seen something similar because dogs like to sniff.
Today think about how you can use this same technique to sniff up some business opportunities.
What is a sniff if not curiousity? What is a sniff if not inquiry? What is a sniff if not action?
Today while you go about your pet business – can you be more curious with your customers?
Can you ask better questions?
Can you take action on what you learn and what you know to provide even better service?
Those answers are yes of course and the challenge I place before you is this: Get in there and sniff up some business, it’s as easy as following your nose!
Remember you create your day by the way you think! Make it magnificent!